apricotonline.co.uk

4.1 / 5

apricotonline.co.uk

4.1 Great
The main metric, showing how trustworthy is the business. Calculated using proprietary rating algorithm based on the AI, analyzing 25 different parameters.

4.1 / 5

Trust Score

3.1

Reviews

5

Social

5

Featured

4.5

Technical

Is apricotonline.co.uk legit?

  • Many trusted websites are linking to this site
  • The SSL certificate is valid
  • This website has existed for more than 3 years
  • Facebook account found with large audience
  • Instagram account found with large audience
  • Linkedin account found with large audience
  • We found several negative reviews about this site
  • Business not mentioned on Wikipedia
  • Pinterest account not found
  • Twitter account not found
  • Youtube account not found
We check all genuine customer reviews and show the number of approved and rejected reviews. All fake or false reviews are excluded from the Reviews Score.

Reviews Analysis

7

reviews

vs

0

AI declined reviews

0%

NON VALIDATED REVIEWS

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Based on 5734 reviews

Smart.Reviews

4.1

7 reviews

Trustpilot

4.4

5727 reviews

Apricotonline.co.uk Review

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Last update: Wed, Mar 9, 2022 9:15 AM

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Apricotonline.co.uk Reviews & Complaints (7)

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delivery 1.5 /5

quality 1 /5

refund 1 /5

customer service 1.8 /5

Apricot in Milton Keynes is the worst store I have ever set foot in. Rubbish and clothes on the floor. The staff were atrocious when I was in there today. Standing around talking. It sounds like it's not a nice place to work. They didn't care who heard them. I was about to speak to a staff member of indian origin but she walked away suddenly and didn't notice. I was also ignored by a miserable, uninterested mixed race sales member when I walked in to the changing rooms, she was busy looking at herself in the mirror so I found myself a room. On the way out the same staff member was doing a dance and talking to herself. She just snatched the clothes out of my hand. I had interrupted her. Very rude. One star isn't low enough.
1

3 years ago

review by Sarah

Bought a linen dress for holiday. Washed prior to wearing in line with the instructions and it shrunk. So not worn on holiday. Took it back to the Lakeside branch and the manager revised to refund. Could only offer a credit note which cannot be used online. Have only ever bought 2 items from this store ever and both have been of the lowest quality and non existent customer service. They clearly need the £30 more than I do. The stuff is cheap from China and the have zero interest when it shows!
1

3 years ago

review by C. D.

#quality(1/5) #refund(1/5) #customer service(1/5)

Ordered 2 items online and paid for next day delivery. 13 days later, and nothing has arrived. My money has been taken and customer services have not responded to my emails. I have contacted them 5 times and... silence. So frustrated. Don't use this service.
1

3 years ago

review by H. G.

#delivery(1/5) #customer service(1/5)

Their clothes are lovely. Their service less so. Their website is also too basic and not sophisticated enough in the modern world, especially when you are spending money and providing personal information. I just placed an order and entered the delivery address - or rather thought that's what was indicated. However when the order was processed a few seconds later - it processed to a totally different delivery address - one I have not used in a long time! Now my order will be sent to an address where I don't live, and where I'm unable to retrieve it from. The worst thing is I realised immediately - but the website has NO CANCELLATION function on orders!!! Nothing at all! No cancellation, no amendment feature. And they have no phone number to actually get a human being on the line to speak to urgently. Instead their 'Help' section indicates if there is an error in delivery address, you should contact them asap by email or online form to get it sorted. I emailed AND submitted the online enquiry form WITHIN MINUTES of ordering to cancel or change the order details, and I sent further emails the next morning. They replied a few hours later saying it was too late - it had already been sent off, nothing they could do. Ridiculous. The only thing they could say was maybe the Royal Mail wouldn't be able to deliver. I explained the situation - the address would likely have multiple people living there who wouldn't know me from Adam. I expect it will be taken and left somewhere. Royal Mail unfortunately also often leave things in "safe places" like doorsteps or with the neighbours. So it likely will be delivered, just not to me. What a waste of money!! And for them to effectively shrug their shoulders and make out like it's got nothing to do with them is a very poor attitude. I'm angry and very disappointed because I love their clothing, but it will certainly make me think twice about ordering from them again. I always think a measure of a company is very much in how they deal with problems, not when everything runs smoothly. Especially now, actually going to a shop is quite difficult, they need to have a MUCH better website and customer service.
2

3 years ago

review by Mish

#delivery(2/5) #customer service(2/5)

I visited the Milton Keynes shop yesterday ( Tuesday 11th Sept ).I I love Apricot & I don't ever get enough time to look around the shop so when I finished work I had time to visit. The shop was so I was so happy. When looking i found lots of clothes I liked & then went to the changing room. I was took in by a happy smiley, lovely lady. I don't know her name. She was wearing one of the lovely Apricot tops and it had flowers in it. She showed me to the room & also said that she was here to help me. She is nice. She help me get new sizes & said how I look nice. I didn't end up buying but I will next time and I was happy she helped me. So thank you lovely lady ! I went back out to look at some more clothesthere was two staff standing near the till talking. I wanted to ask for help but didn't as they were talking & hasn't noticed me. One had a ring in her nose ? The other was really small & skinny in black. They were talking talking talking & close by U heard one of them say bad word. I feel deeply upset by this language. One look stressed and I choose to go. I didn't want to write but that's how much offended I am. If it wasn't for the lovely lady in the changing room I would give you no stars. I hope when I next visit this won't happen.
1

4 years ago

review by Nadie H.

I had such a terrible experience at the Milton Keynes store on Monday 3rd September. Firstly when I needed help to get a size I wanted there was not a member of staff available and when I eventually found a staff member I felt I was hassling her just because I asked her for help !! The woman in question was very abrupt with me, snatched the top out of my hand and said she would check for the size for me. She then proceeded to the till area and used the telephone. It looked like she slammed the phone down when finished. She was very harassed and I felt very awkward and also sorry for other people who witnessed this terrible behaviour. She did come back to me after. She was again very abrupt when she spoke to me. I was shocked and quite frankly a little afraid. The woman was blond with bobbed hair, she spoke with a Scottish accent and in my opinion was unhelpful and had no social skills. I have previously worked in customer service for 30 years. I have never witnessed such behaviour before and I hope I never do again ! I WILL NOT be visiting the Milton Keynes store again and I will be urging other people I know not to either !!
1

4 years ago

review by Susan Phillips

#customer service(3/5)

We found that this business has an active Facebook page with 47712 followers. From our experience this can indicate that the business is trustworthy and popular among people. We have discovered that this business has SSL (secure sockets layer), which means that this business handles your data, such as personal information or credit card details, with secure connection. We found that the domain for this business is older than two years which could be an indication that this is a trustworthy business with an established customer base and experience in their field. We found that this business has an Instagram page, where they communicate with their customers using images and videos. This is usually an indication that the business has some visual aspects that it wants to showcase.
5

by Smart.Reviews

Apricotonline.co.uk Review

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